Logo and Tagline Competition

Agartala Tourism Branding Initiative

The Ministry of Tourism recently launched the Swadesh Darshan 2.0 for development of sustainable and responsible tourist destinations. A competition has been initiated by Swadesh Darshan 2.0 in collaboration with the West Tripura District Administration and the Tripura Tourism Department in which two challenges have been floated.


The first challenge is the competition to design a logo and second challenge is to write a tagline for the destination of Agartala. Participation is invited for designing of the logo and tagline. An individual can participate in any one or both the competitions.

Submit your entry by scanning the QR code:

or clicking the link:

Submission Deadline: 15th March 2024


  • There can be multiple submissions from one entry.
  • No provocative or inappropriate elements allowed. Plagiarism will lead to disqualification.
  • The submission shall be in A5 sheet with high resolution image.
  • Each submission must include a brief explanation of 200 words depicting how the designs shall showcase Agartala as an absolute must-visit destination and how the design elements come together as a cohesive brand identity for Agartala destination.

Guidelines for designing logo and tagline:

  • Logo specifications: 10cm X 10cm to 21cm X 14.8cm (A5 size) in landscape orientation.
  • Submission platforms: Digital design accepted (e.g., MS Paint, Adobe Photoshop), high resolution (300 DPI), suitable for both digital and print media.
  • Tagline limit: 6 words; original phrases only to comply with Indian Copyright Act.

For any query call on this number +918240945223